I often get asked by people what the demographics of each engine are. According to this article, us Google users are rich and savvy. That's a good club to which belong.
U.S. residents who prefer Google Inc.'s search engine tend to be richer and have more Internet experience than those who primarily use competing search services from Microsoft Corp., Yahoo Inc. and America Online Inc., a new study has found.
Study: Google users wealthier, more Net savvy | InfoWorld | News | 2005-12-06 | By Juan Carlos Perez, IDG News Service
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